Home help and companionship care depends on trust. Families want someone kind, reliable and local. Here’s how to present your service clearly and build the confidence that leads to enquiries.
1) Lead with reassurance
Put the care basics up-front: DBS checked; insured; non-medical support; regular visits; same familiar face. Keep it warm and plain: “Friendly home help for shopping, light cleaning, meals, and companionship.”
2) Show your area and availability
Families search locally. State your core towns and typical visit slots (e.g. mornings/afternoons, weekdays). It helps people self-select and reduces time-wasting enquiries.
3) Create a profile where families compare options
Directories appear for local searches and make short-listing easier. A SortedHome listing in Home Help & Companionship Care lets you explain services, share reviews and add warm photos that reflect your approach.
4) Ask for simple, genuine reviews
Two or three lines from real families are powerful: what you helped with; how often; why they recommend you. Add initials and the town to keep it personal while respecting privacy.
5) Make contacting you easy for relatives
- Offer phone and email; consider WhatsApp for quick questions.
- Mention response times: “We reply within one working day.”
- Provide a short list of common questions you can answer quickly (prices, visit length, minimum booking).
6) Build gentle word-of-mouth
Introduce yourself to local community groups, churches, carers’ networks and GP practice noticeboards (where allowed). Share a one-page printable with your services and contact details.
Quick start checklist
- Write a caring, clear two-sentence introduction.
- List your towns served and typical times.
- Add three short reviews and one friendly photo.
- Create your SortedHome profile and link it from your socials.